Archive for February, 2004

Be our valentine

Saturday, February 14th, 2004

After the success of our ice scraper mailer this seemed the perfect opportunity for our next ‘fun’ awareness mailing. We bought in some inflatable heart shaped bath pillows and repackaged them carrying a very simple message ‘we’d love to work with you’.

If you haven’t received any of these spontaneous mailings yet don’t worry. Although each of these mailings are of very limited quantity, due to their spontaneity, we’ll be getting around to everyone by the end of the year.

These have been so well received that we are looking to broaden the scope of these mailings so keep your eye on the post!!

Bonfire wins Leith’s branding

Tuesday, February 3rd, 2004

Winning a 3 way creative pitch, Bonfire have been appointed by the Compass Group to develop a new branded communications system for one of its subsidiaries, Leith’s.

Leith’s, which is part of the All Leisure division of the Compass Group, offers contract catering to high profile establishments such as The British Library, The Royal Albert Hall, The Law Society, The Royal Naval College at Greenwich and currently boasts 25 outlets nationwide, and growing.

The project involves developing a subtle, consistent brand identity to implement across the entire Leith’s network with the added complexity of having to be fully sensitive to the identity of the ‘parent’ environments/companies.