Archive for March, 2004

Buongiorno!

Tuesday, March 23rd, 2004

Bonfire has won a creative pitch to design and produce the UK marketing services website for the Italian mobile giant Buongiorno Vitaminic.

The site’s objectives are to sell the digital marketing mediums available to businesses targeting customers within the UK.

Yet another exciting job, and high profile development for Bonfire.

All yer gotta do is torque, torque…

Monday, March 22nd, 2004

We were appointed by Torquemeters to redesign and produce their suite of company literature in 4 languages last year. This project has now reached its climax with further projects pending. What we were very glad to hear was how well they had all been received.

This exercise has completely revitalised the company’s marketing collateral and even changed the way some of the employees view their company. This was noted through the large amount of positive feedback received when the literature was first unveiled.

Jump, jump…

Saturday, March 20th, 2004

Every year Steve goes off snowboarding with a group of friends and usually comes back needing a holiday to recover!!

This year he teamed up with a group of slightly more seasoned individuals, whose abilities seem to have rubbed off somewhat, well what can we say… nice grab!!

But did he land it? Only he knows the answer to that one…

Steve adds: This years expedition was to Alpe D’Huez in France. Verdict: Nice slopes, cable cars, very challenging black runs for the daring and an excellent boardercross park for the more competent a rider. Wouldn’t go there this late on in the season again as the aprés-ski was a bit dull and the snow wasn’t at its best. Good resort overall with a multitude of possibilities for escaping those zig-zagging slow ski schools and beginners! (I know we all have to start somewhere but it is nice to get from the top to the bottom without stopping once in a while!!) Good off-piste with lots of jump opportunities to look for.

Catering for the British Library

Friday, March 19th, 2004

The first phase of the branding development for Leith’s is completed with a pilot system installed in The British Library at Kings Cross in London.

This will be the testing ground for the new branded communications system, with guidelines in development.

A drop of branding

Wednesday, March 10th, 2004

One of the results from our valentine mailer was a rather rewarding conversation with Coca-Cola.

Although the project and relationship at this stage is confidential we can say that we are involved with a outdoor re-branding exercise to be revealed in the summer of 2005.