Archive for the ‘CSR’ Category

Local Design Agency Rise to New Standards of Professionalism

Tuesday, February 17th, 2009
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Those recently assessed and accredited by the CSD. From left to right; Michelle Whittington, Andrew Foster, Jason Pearce, Danny Stijelja.

Bedfordshire based design agency, Bonfire Creative Intelligence, the first ever agency to be accredited by the Design Association, have now successfully seen their entire studio of creative staff individually assessed and awarded a diploma by the Chartered Society of Designers.

Professional accreditation has become important in Bonfire’s development, “The process of accreditation is as important as the accreditation itself” says Stephen Judge MCSD, Strategic Development Director, “it allows us to look at our business practices from a different perspective and to continue to improve our service. I am really proud of the team and am pleased that they were accredited together.”

The Chartered Society of Designers (CSD) is the professional body for designers and with over 3000 members in 34 countries, it is the world’s largest chartered body of professional designers.

Membership is only awarded to those designers who can demonstrate their professional capability and they are obliged to practice to the highest professional standards.

The accreditation came as a pleasant surprise to former Bedford College student Andrew Foster. Having first joined Bonfire as a student placement two years ago Andrew feels that the CSD award is a positive step in his career, “The assessment was a rewarding experience, it has given my confidence a real boost and I am proud to be part of the leading professional body for designers”.

Bonfire Creative Intelligence earn Gold Payroll Giving Award

Saturday, February 7th, 2009
Payroll Giving Gold Award 2009

Payroll Giving Gold Award 2009

Bedfordshire-based business Bonfire Creative Intelligence has been rewarded for fostering a culture of giving in the workplace with a Gold Award, the highest Award available through the Payroll Giving Quality Mark programme.

100% of their employees have opted to give money out of their monthly pay packet to Keech Cottage Children’s hospice, one of their charity partners.

“Bonfire’s achievement of 100% participation is fantastic for Keech Cottage and goes to show their level of commitment towards us. For us having a regular, reliable source of income helps us to plan our children’s care in advance. Congratulations on the Gold Quality Mark Award.” Says Paul Sutherland, Corporate Fundraiser at Keech Cottage.

“Even though we are only a small company we understand that we can and should make a difference and payroll giving is one way of achieving this’, says Bonfire Director Jason Pearce “We are proud of the generosity that our team have shown. We’re pleased to be supporting Keech Cottage and the great work they do, and would urge other companies to do the same.”

The team with their certificate and medals (that were eaten afterwards)

The team with their certificate and medals (that were eaten afterwards)

Commitment to the Payroll giving scheme is just one strand of Corporate Social Responsibility (CSR) that Bonfire now undertake since their CSR audit and review in 2008. They have streamlined their support and now have two charity partners, Keech Cottage and The Marston Vale Trust, to which they give their dedicated support, including donating design time. They also provide support to new designers through offering workshops and portfolio surgeries to Bedford College.

The Payroll Giving Quality Mark aims to provide sustainable income sources for UK charities by increasing participation in Payroll Giving. The scheme recognises and rewards businesses for making Payroll Giving available to staff, providing them with a certificate and use of a logo which enables them to publicly demonstrate their commitment to good causes. Bronze, Silver and Gold Awards are allocated to organisations that demonstrate excellence in fostering a culture of giving in the workplace through Payroll Giving.

By setting up Payroll Giving, employers enable their employees to give to any UK charity straight from their gross salary and to get immediate tax relief of up to 40% on each donation. Payroll Giving has minimal administrative requirements or costs and is an ideal way for organisations at all budget levels to generate a regular, reliable income stream for good causes.

January round-up – In to the 8th…

Thursday, January 31st, 2008

January sees the beginning of 2008 and also the end of another financial year for us at Bonfire – and what a year it has been!

We have welcomed a number of new faces into the Bonfire fold: the studio was joined by Andrew and Michelle; our administration capacity increased with the appointment of Alison; and Louise Basquill, of Bluefin Marketing, joined as a Director which has boosted our client portfolio, PR and account management capabilities.

We enjoyed global coverage of our DA accreditation in the DMI Review and a double page spread in The Designer magazine. But the best was yet to come – the Bonfire team were invited to a meal at St. James’s Palace and met Prince Philip himself.

With the joining of Louise Bonfire underwent a management restructure and the introduction of key accounts such as the Advance Group and Cognisco, along with the development of existing accounts such as NEC, Olympus and Avery Dennison. Bonfire also formed the Envibra group. The group will be formally announced in time, so more on that soon.

The past year has also seen Bonfire working overtime in the CSR department with a host of activity including:

  1. Sponsoring Steve’s trek to Machu Picchu for Macmillan Cancer Support
  2. Working closely with Bedford College – sponsoring awards, taking student placements and setting briefs
  3. Supporting Sports Aid with a table at their Bedford lunch
  4. Developing marketing collateral for David Hadley’s Antarctic Microlight Challenge
  5. Engaging the local community in our ‘I love Ampthill’ art competition, the winning piece of which is on display in our entrance foyer

We continue with our commitment to corporate social responsibility and are currently working on a new and improved CSR policy for 2008 in conjunction with CSR consultants Goodthings.

2008 also started well for us winning a tender to produce the identity and website for recruitment company AIDA, working on the rebrand of quality printer Newnorth Print and developing a new identity, suite of literature and website for our existing client Pristine.

As Bonfire enters its 8th year we would like to thank you all for your support with many more great stories already in the making including the final development of our unique brand/visual auditing process and a very exciting piece of news for the creative industry across the region – more on that soon!

Love
The Bonfire Team xx

July/August round-up – Down to the library…

Thursday, August 30th, 2007

Another exciting couple of months for everyone at Bonfire with the formalising of a strategic partnership with a leading interior/environment design company! This alliance was put to the test recently with the winning of the tender for the new way-finding and signage systems for both the public and staff food outlets within the British Library. More on this partnership will follow over the coming months.

July saw the studio joined by Hannah Cherry from Harlington Upper School for her 2 week work experience and August also saw the studio enhanced full time with Andrew Foster having completed his design course. Andrew brings another dimension to the our creative capacity along with exemplary illustrative skills having previously been on a 2 day a week placement  with Bonfire since March.

On the personal front Jason rolled another year closer to 40 in July and Steve (still in his mid thirties) found out it’s a boy!

Until next time.
Bonfire x

May round-up: To Bell and back…

Thursday, May 31st, 2007

This month saw Bonfire with a pitch win for the design of the printed collateral for Bell International. With over 30,000 people a year and 25 teaching centres in 11 different countries, Bell is the worldwide market leader in the provision of high quality English language training services.

This month also saw Steve and Kayte return from Peru after completing the Inca Trail and raising £6,647.81 for Macmillan Cancer Support, so a big thank you to everybody for their support and kind donations. Mind you I can think of easier ways of spending your honeymoon!! The photos from the trek including the stunning views, ruins have now been put online for all to see, browse at you leisure by clicking here.

And just to close this month on another high note Steve and Kayte have just announced that they are expecting, there will be another Judge creating chaos as from a predicted December 11th 2007 – lets hope it isn’t two weeks late else that will be one laden Santa!

Until next month.
Bonfire x

Boo! February round-up!

Friday, March 2nd, 2007

Well hello and as another month passes we’re already flying through 2007.

Firstly we’d like to thank everyone who entered our ‘bon l’amour’ competition the response was very impressive. All comments and feedback will be used in the future development of our site. In fact the response was so good that we decided to extend the prize giving. Additional to the draw winner Lisa (you know who you are) getting the Red iPod Nano, the following four names pulled from the hat got an iPod shuffle! So congratulations to you all and thanks for your support. All in all the competition was a great success and we are looking at making competitions a regular feature of our site.

Aside from this we’ve been very busy indeed; the phase 2 Leith’s site went live earlier this month all programmed in .NET; we’ve been working on our new identity (yes we’ve decided to give it a revamp); we’ve been commissioned to produce a suite of 9 brochures for Cranfield University; we co-ran a design workshop for young people in order to produce the county wide Youth Charter for Bedfordshire; we started work on the LCAL website; oh and Steve climbed a tree for Hearing Dogs for the Deaf!

To top it all off we are about to launch another competition in the next few days called ‘I love Ampthill’. This is a local community project to help raise money for Macmillan Cancer Support. The winner of this will receive a framed large format canvas print of their work and it will go on permanent display for all to see in the entrance foyer to our studios! So pop back in a few days to get the low down.

Last and certainly not least we would like to welcome Andrew Foster on board. Andrew joins us from Bedford College and I’m sure he will make a great addition to the Bonfire team.

That’s about it for this month see you in 4 weeks with some more updates.
Bonfire x

Wow!!!

Sunday, November 5th, 2006

Well as some of you will be aware the Chartered Society of Designers (CSD) set up The Design Association earlier this year.

Launched in March by CEO Frank Peters MCSD FRSA MIoD, with public speaking from Wally Olins, the association has been set up to accredit “the design of the business and the business of design”. The application assessments started in August.

2 weeks ago we had confirmation that we had passed the first four stages and that it was now down to the work assessment.

Last week we got the news that not only had we passed and gained the prestigious award but we were the first consultancy in the UK to be fully accredited! So keep your eyes open for the press coverage over the coming weeks and months!

To find out more about The Design Association click here.

Wow!

Welcome to Nick Colyer!

Monday, July 17th, 2006

Nick Colyer is joining us for the summer for a work placement, having just finished his HND at Bedford College and a previous working placement at Connexions, Bedfordshire and Luton.

Nick will be with us until at the end of september to further his academic achievements to date and upgrade his HND to an Honours Degree at Leeds Metropolitan University.

Hopefully he’ll be smiling by the end of the placement!

Welcome to Christopher Valentine!

Monday, July 10th, 2006

Welcome to Christopher who joins us this week for his work experience from Cardinal Newman School in Luton. Chris is following his current interest in becoming a designer. He had found it quite hard to get a placement at an agency and we were only too happy to help.

This follows a similar placement last year and helps build and re-affirm our Corporate Social Responsibility Policy as a growing agency.

It’s all about connexions?

Tuesday, June 20th, 2006

After an initial presentation to Connexions (Bedfordshire & Luton), and an advertising project with a student at Bedford College, Bonfire have been appointed to develop a suite of  8 information packs for Connexions.

The pocket sized packs will be presented in display boxes, colour coded for easy reference and carry useful information on issues such as homelessness, relationships, self-harm and alcohol.

Connexions is a national service that provides advice, guidance, support and personal development services for all 13 – 19 year olds. The Connexions Partnership Bedfordshire & Luton is a service, first and foremost, for young people – planned with young people – and delivered alongside young people in order to give every young person the best start in life.

This also marks a  new development in Bonfire’s already broad Corporate Social Responsibility (CSR) policy, as an integral part of the relationship will be expanding the opportunities we already give to students and pupils, by way of work experience and placements, to encompass ‘on the project’ training, through the Connexions work, enabling students to get involved with live projects, client meetings and see their work to print.

If you know or are a young person living in Bedfordshire looking for help, advice or guidance in any area of your life contact Connexions by visiting www.connx.org.uk