International NGO HNI brief Bonfire to create new brand

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Human Network International, the global NGO, and its mobile technology partner, social enterprise VOTO, have appointed Bonfire Creative Intelligence, alongside branding specialists Haseman Consulting, to develop a brand name and visual identity for the new combined organisation.

HNI provides organizations and individuals the opportunity to use information and communication technology in innovative, productive, and sustainable ways, while VOTO is a Ghana-based tech start up and social enterprise that makes it easy for businesses, governments, and NGOs to share information and gather feedback through interactive SMS or voice calls in local languages. The companies are merging to improve the long-term success of their development projects, creating social change and making a positive impact.

Ted Johnson, media and communications manager at HNI, said: “Bonfire really impressed us not just with their understanding of the communication challenges NGO’s and charities face but with their strategic thinking and passion for this project.  We are very much looking forward to working with them to bring this new brand to life.”

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